Maybelline – Makeup Trends

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Brief: L’Oréal wanted to feature India’s leading beauty influencers as they discuss the latest Makeup Trends.

Client: L’Oréal – Maybelline

My Role: Associate Director. Ideation, Pre & Post Production and Final Delivery.

Agency: Prime Focus Technologies, Mumbai


L’Oreal wanted us to create a video featuring some of India’s leading beauty influencers as they speak about Makeup Trends for the Jean
Paul Agon event in Mumbai. Check out the short and crisp video we came up with.

The video features Elton Fernandez – Spokesperson Maybelline New-York, Trishala Sikka, Shruti Mane and Debasree Banerjee.

  • How has the Indian makeup market has evolved? Have you observed a shift in the way consumers perceive makeup?
  • What have been the biggest makeup trends in India in 2016?
  • How can brands inspire girls to start using more makeup?

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